Role Description

This is a full-time, on-site role based at ECAS Institute's headquarters in Nairobi County, Kenya. The Communication and Marketing Assistant will be responsible for supporting internal and external communication efforts, conducting market research, assisting in the development of marketing strategies, managing customer relationships, and supporting sales initiatives. Additionally, the role requires creating and disseminating promotional materials, engaging with stakeholders, and contributing to the continuous growth of ECAS's brand and outreach.

Key Responsibilities

• Strategic Planning: Developing communication strategies to support organizational goals and brand image.
• Media Relations: Building and maintaining relationships with journalists, influencers, and media outlets.
• Content Creation: Writing press releases, speeches, articles, newsletters, and reports.
• Social Media & Digital: Managing social media channels, website content, and digital marketing materials.
• Monitoring & Reporting: Analyzing media coverage and tracking public opinion.
• Digital Marketing & Content: Plan and execute social media campaigns, manage website content, and create engaging digital materials.
• Marketing Strategy: Develop marketing plans, research target audiences, and analyze competitor activity.
• Events & Communication: Organize promotional events, webinars.

Qualifications

• Strong Communication skills: including verbal, interpersonal communication, exceptional writing, editing, and content creation skills
• Relationship Building: Ability to network with stakeholders, including government and media.
• Creativity: Knowledge of social media platforms, content management systems, and media monitoring tools.
• Experience: Previous experience in a marketing, communications, or public relations role.
• Digital Proficiency: Proficiency in content management systems (CMS), social media tools, and digital analytics (e.g., Google Analytics, SEO/SEM).
• Technical Skills: Experience with design tools (e.g., Adobe Creative Suite, Canva) is often required.
• Familiarity with research and policy-oriented communication, particularly within the African region, is a plus.
• Education: Typically requires a degree in Communications, Journalism, Marketing, or Public Relations.
• Ability to work effectively in a team and manage multiple tasks with attention to detail.
• Knowledge of Sustainable Development Goals, specifically, environment and climate change is highly desirable.

• Strategic Planning: Developing communication strategies to support organizational goals and brand image.
• Media Relations: Building and maintaining relationships with journalists, influencers, and media outlets.
• Content Creation: Writing press releases, speeches, articles, newsletters, and reports.
• Social Media & Digital: Managing social media channels, website content, and digital marketing materials.
• Monitoring & Reporting: Analyzing media coverage and tracking public opinion.
• Digital Marketing & Content: Plan and execute social media campaigns, manage website content, and create engaging digital materials.
• Marketing Strategy: Develop marketing plans, research target audiences, and analyze competitor activity.
• Events & Communication: Organize promotional events, webinars.

• Strong Communication skills: including verbal, interpersonal communication, exceptional writing, editing, and content creation skills
• Relationship Building: Ability to network with stakeholders, including government and media.
• Creativity: Knowledge of social media platforms, content management systems, and media monitoring tools.
• Digital Proficiency: Proficiency in content management systems (CMS), social media tools, and digital analytics (e.g., Google Analytics, SEO/SEM).
• Technical Skills: Experience with design tools (e.g., Adobe Creative Suite, Canva) is often required.
• Familiarity with research and policy-oriented communication, particularly within the African region, is a plus.
• Ability to work effectively in a team and manage multiple tasks with attention to detail.
• Knowledge of Sustainable Development Goals, specifically, environment and climate change is highly desirable.

• Previous experience in a marketing, communications, or public relations role.
• Typically requires a degree in Communications, Journalism, Marketing, or Public Relations.